Morgan City survey seeks opinions on what the city needs

Morgan City officials want to know what you think about Morgan City — what you believe it is now, and what it could be.
The city government has a website, mymorgancity.com, that contains a survey, part of what Mayor Lee Dragna is calling a rebranding of the city.
The survey, which takes less than five minutes to complete, contains questions about which activities participants associate with Morgan City: shopping, entertainment events, watersports and the like.
It also asks what you’d like in Morgan City, and what you think the city needs: more retail, more entertainment business, more industrial.
And it asks how you see the city, and what sort of emotional response does the thought of Morgan City evoke.
In a video posted on Facebook, Dragna said the survey, which will be available until Nov. 6, had drawn more than 400 responses by the weekend. He’s hoping for 2,000-3,000.
“We really need to gauge what’s happening,” Dragna said.
He also hopes more men will take the survey. Seventy-eight percent of the first 400 respondents were women.
And a significant number of the early respondents live outside Morgan City.
“They’re looking at Morgan City,” Dragna said. “This is huge.”
With so much federal and other funding available — Dragna called it a trillion in “free money” — it’s important to focus efforts on what Morgan City needs, he said.
“We’re going to get our fair share, but we want to spend it the right way,” the mayor said.
The mymorgancity.com survey is one of two rebranding efforts underway.
The Cajun Coast Convention & Visitors Bureau has hired Chandler Thinks, a Tennessee company that has worked with Louisiana tourism boards, to take a look at the St. Mary brand from a tourism point of view.
Cajun Coast is trying to identify people St. Mary can attract as tourists and how to reach them with advertising, including social media.
A meeting Oct. 20 at the Patterson Area Civic Center drew about 20 people, and more will be coming in January.

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